Limited in-house production capabilities and growing demand for specialty products can make it difficult for retail operations to maintain efficiency and consistent quality. Rex Lumber’s wholesale Retail Programs are designed to help you expand your offerings and save valuable time so you can focus on what’s most important – your customers.
Think of our Mills as an extension of your facility, like a partner that adds capacity when you need it most. Let us handle the large runs so your team can focus on the work you do best. We’ll help shorten turnaround times and simplify logistics to reduce your workload and keep projects moving.
Our programs include:
- Dimensional Poplar (S4S)
- Customs Mouldings, also available with Priming, Sanding, & Finishing
- Solid & Engineered Flooring
- Foreign & Domestic Species
Each program adds efficiency, reliability, and growth potential to your retail operation.
Dimensional Poplar (S4S) Program
The process of dressing, ripping, and moulding Poplar at scale can be time consuming and costly for many retail operations. Our Dimensional Poplar S4S (surfaced four sides) program is one of the easiest ways to expand your retail selection.
Our pre-run packs, in stock and available for quick shipment, are put up in 500 LF (lineal feet) quantities with a mix of lengths 7’ – 16’. Every pack is wrapped and tagged, ready for resale. Our grading ensures predominately clear 1-face, 2-edges for consistent presentation. We also work with our customers to offer custom Poplar S4S programs to meet the specific needs of their local market.
In stock dimensions:
- 3/4 x 3-1/2″ Poplar S4S
- 3/4 x 5-1/2″ Poplar S4S
- 3/4 x 7-1/4″ Poplar S4S
- 3/4 x 9-1/4″ Poplar S4S
- 3/4 x 11-1/4″ Poplar S4S
- 1-1/16 x 3-1/2″ Poplar S4S
- 1-1/16 x 5-1/2″ Poplar S4S
- 1-1/16 x 7-1/4″ Poplar S4S
- 1-1/16 x 9-1/4″ Poplar S4S
- 1-1/16 x 11-1/4″ Poplar S4S
Looking for more variety? We also offer custom S4S programs in Red Oak, White Oak, Hard Maple, Soft Maple, Cherry, Eastern White Pine, Sapele, Accoya, and any other species we carry.
Custom Moulding Program
Rex Lumber’s Custom Moulding program lets you match any profile your customer brings in. While most mills rely on stock patterns, we specialize in precision-matched custom work – cutting new knives to recreate existing mouldings or design entirely new profiles.
Across our four mill operations, we maintain thousands of in-house knives and can machine new ones to produce any shape, which can be especially handy for historical and antique architectural profiles. From casings and crowns to handrails, picture frames, shiplaps and tongue-and-groove, we can run it all in the species and quantity you need.
Each run can be sanded, primed, or fully finished ensuring your shelves stay stocked with ready to install mouldings. With pricing that scales down as quantities increase, our program helps you stay competitive while delivering the craftsmanship your customers expect.
We can work with your company to help design a stock moulding collection designed to fit your specific clientele’s needs unique to your company. You can choose profiles from our online library, our internal database of over 50,000 profiles, or we can help you design truly custom profiles. Stay ahead of your competition with a more diverse moulding offering.
Solid & Engineered Flooring Program
Our Solid & Engineered Flooring program helps retailers capture growing demand for custom, high-end, longer length, sustainable wood flooring. Available in any of the species we stock, this program allows you to offer premium flooring products without adding strain to your in-house operations.
From traditional solid hardwood to modern engineered options, Rex Lumber’s flooring programs give you another way to serve builders, designers, and homeowners while increasing revenue per customer.
Diverse Inventory of Domestic and Foreign Species
With over 60 lumber species in stock, Rex Lumber is one of the largest wholesale hardwood distributors and custom moulding manufacturers on the East Coast. Our inventory includes both domestic and imported hardwoods and softwoods, all responsibly sourced and quality controlled.
Can’t find what your customers need? Just ask! Our expansive sourcing network means we can locate and supply even hard-to-find species or specialty materials quickly.
The Bottom Line
Rex Lumber’s retail programs are designed to make your business stronger, leaner, and more profitable. Let us handle the milling, packaging, and logistics while you focus on what matters most: your customers, your team, and your growth.
Contact us today to learn more about how a custom retail lumber program can work for you!

